Takara Tomy Mall
Takara Tomy Mall is a store chain in Japan exclusively owned by Tomica. There are 4 stores located in Japan: Tokyo, Tokyo Sky Tree Town Soramachi, Yokohama and Osaka. They are inside big department stores in Japan, and within the store, Tomica created a section for kids (and kidults) to build their own car (with a fee).
Takara Tomy Mall are showcasing some exclusive cars and available for sale. These cars are with a special colours (usually yellow in the TLV and Tomica Premium series.
With a certain amount of money spending at the store, you are being signed up (automatically) as their member, and when your points get to a certain level, you can spend the points to get free products.